NICE TO MEET YOU.
I'm Caroline. I'm from McLean, VA and I studied journalism at the University of Missouri. At Mizzou, I majored in international convergence journalism and minored in art history. I graduated in December 2019. As a journalist, I am passionate about telling innovative, compelling digital stories and driving audience engagement.
I grew up in a family of storytellers, which inspired me to pursue a career in storytelling at a young age. In high school, I assisted a local Washington D.C. photojournalist on assignments for Teen Vogue and wrote for my local newspaper.
As a convergence journalism student at Mizzou, I frequently pitched multimedia stories to local outlets and learned how to market those stories across social media platforms. Through my convergence emphasis, I also gained hands-on experience working in groups, managing teams and experimenting with a number of multimedia platforms.
I furthered these skills as an intern in two international newsrooms. In 2019 I worked at CBS News in London and CNN International in Atlanta. I had incredibly transformative experiences at both news outlets, where I was able to work in both breaking news and long-form journalism.
In 2020, I was one of six recipients of the RJI Student Innovation Fellowship, which allowed me to experiment with innovative storytelling strategies at the Chatham News + Record. From starting the local newspaper's TikTok account to creating a social media style guide for the newsroom, this experience inspired me to pursue a career in the audience engagement field.
In December 2021, I was hired as an audience growth producer for McClatchy's Southeast region. I am currently the Lead Audience Growth Producer in South Carolina. In my current leadership role, I work with editors to drive breaking news, growth and subscription strategies. On a daily basis, you can find me writing newsletters, sending news alerts, coaching journalists, managing social media accounts and working on distribution strategies for high-impact projects, to name a few of my duties.
In my free time, I enjoy going to concerts, baking and spending time with my friends. Traveling, however, is my favorite hobby; you can check out my travel blog here.
If you have any questions about my work or are interested in collaborating, please do not hesitate to contact me.